THE TEAM

Dan Monheit

Co-Founder & Strategy Director, Hardhat

Dan Monheit is Co-Founder and Strategy Director at Hardhat, a creative agency built for today. A student of the old and a driver of the new, Dan spends his days working with ambitious marketers to build enduring brands. Hardhat clients include Victoria University, Bupa, Tigerair, Simply Energy and Lion Dairy & Drinks.

Dan is also Creator and Host of the Real Big Things event series, a Mumbrella 360 debating champion (1-0), an oft flamed contributor to our fine industry publications, and co-host of Bad Decisions, the behavioural economics podcast your competitors have been listening to for months.

Dan is nowhere near as smart as Dr Mel.

Follow him at @danmonheit


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Dr Melissa Weinberg

PhD (Psychology), MAppPsych (Sport & Exercise Psychology), BAppSci (Psychology) (Honours)

Dr Melissa Weinberg is a psychologist, academic, and research consultant specialising in subjective wellbeing, resilience, trauma, and sport and performance psychology. Since completing her PhD in 2011, she was the Research Fellow of the Australian Unity Wellbeing Index at Deakin University and Senior Research Fellow at the Young and Well CRC. Melissa has practical experience working with young people, carers, people with cancer and their families, Holocaust survivors, and elite and professional athletes.

Melissa’s research focuses on measurement and methodological issues relating to subjective wellbeing, and she has authored book chapters, scientific journal articles, and research reports in this space. Her research has captured the attention of media outlets including ABC and CNN, and she has appeared on various TV and radio programs as an expert on the science of happiness. In May 2015 she delivered a TEDx talk on the topic. She is the Co-Host of Bad Decisions, a popular podcast that explores decision making through the lenses of psychology, neuroscience and marketing. Melissa is a member of the Australian Psychological Society and an Honorary Fellow of the Australian Centre on Quality of Life at Deakin University.

Follow her at @drmelw


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Daniel Kopel

Producer of Bad Decisions

Confusingly known as 'King of the Knobs', Daniel Kopel runs the studio and audio desk for Bad Decisions. About a decade of experience in audio and visual production has Daniel well placed to berate Dan and Mel for excessive cussin’ and clacking on laptops while in studio. Daniel’s got an 80's audio drop and awesome soundtrack ready for any occasion, and has remembered to hit record on almost every Bad Decisions recording session.